RealEstateToolShop.com is intended to keep you informed about the latest in real estate marketing practices, to help guide you on the “how to’s” of real estate, and to give you a forum to discuss whatever is written here. 

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Real Estate - A great profession. I have been a licensed real estate professional with both an active broker and salesperson license in the state of Michigan, however, not actively selling real estate but was a top agent in our market when active. Currently, I run our real estate marketing company, Thunder Lake Media, LLC. I am telling you this brief history so that you know that I have personally practiced everything included in the upcoming posts. All the ideas and techniques come from experience and my own real estate education.

The purpose of this site is to pass on information to those of you who are fairly new to the industry and could use some guidance; and to those of you who are seasoned veterans and may like a refresher every now and again. When I first started in real estate I was very fortunate to have others within the company that were willing to help with suggestions and guidance. There are four major elements that will be presented in the Posts that follow.

  1. How to use your current advertising (things you are already doing) more effectively to gain more business

  2. How to develop powerful marketing plans

  3. How to get the appointments

  4. How to make a great, compelling and professional presentation

  5. Available marketing tools that are worth looking into